Shepherded the art and animation team in conceptualizing and executing Callaway Digital Arts' first original intellectual property. In addition to directing the art team, I designed all UI/UX in the app, animated the opening sequence and composed and recorded all
music and sound effects contained in the app.
• Runner-Up "iPhone App of the Year 2013", Apple App Store
• Reached #1 In Education category
• 1.5+ million downloads
• 6,500+ reviews with a 5-star average